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Design is on a roll. Client services are experiencing a major uptick in demand, seasoned design professionals are abandoning client work in favor of entrepreneurship, and designer-co-founded startups such as Kickstarter and Airbnb are taking center stage. It’s becoming increasingly difficult to ignore the fact that design has a massive role to play in the evolution of the web and the next generation of web products.
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Remember the stakes. The products that take design seriously and incorporate it from the start are going to be the ones that connect with people in a way that really makes an impact in the world. As more and more products are built in this manner, people are going to notice the pattern. Designers will be seen as an essential ingredient in any startup team. The perception of design as decoration will start to show cracks.
An Important Time for Design - brilliant, timely piece by Gimmebar founder Cameron Koczon.  (via curiositycounts)

(via curiositycounts)

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    Brilliant piece. Must read. //
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